Launch Rehab

Launch Rehab opened their fourth clinic in Coquitlam, they faced challenges attracting patients. With established competitors in the area and minimal walk-in traffic due to their second-floor location, they turned to Analog Digital for a strategic solution.

Key Results

10
10x Increase in Non-Branded Traffic in 10 Months
40
Additional Patients in 1 month
1
Ranked 1st on Google Maps for key terms.

The Challenge

Industry: Medical Clinics

Scope: Website, SEO, Google Ads

Despite having three established clinics, Launch Rehab’s new Coquitlam location struggled to gain traction due to:

  • Minimal Walk-In Traffic: Their second-floor location lacked street-level visibility.
  • Lack of Digital Visibility: Local competitors dominated search results, making it difficult for Launch Rehab to stand out.
  • Outdated Website with Poor UX: The old website failed to convey Launch Rehab’s expertise and lacked clear calls to action.
  • No Lead Attribution: They couldn’t track how online efforts impacted bookings, limiting their ability to measure success.

Our Approach

We developed a comprehensive marketing strategy that combined website development, SEO, and Google Ads to create a powerful digital presence for Launch Rehab.

Step One

Website Redesign for Improved Conversion

Our team built a brand-new website from scratch, designed to:

  • Improve user experience with a clean, modern design.
  • Showcase Launch Rehab’s services with clear, informative content.
  • Feature dedicated landing pages for each clinic location to improve local SEO.
  • Add strong calls to action, such as “Book an Appointment” buttons and inquiry forms.

Step Two

Local SEO Optimization

To help Launch Rehab’s new Coquitlam branch rank higher in search results, we:

  • Created dedicated service pages for each location, targeting city-specific keywords like “Physiotherapy in Coquitlam”.
  • Added detailed, keyword-rich content to improve rankings and provide valuable information for potential patients.
  • Enhanced internal linking to improve site structure and search engine crawlability.

Step Three

Strategic Google Ads Campaigns

Our paid ads strategy included:

  • Targeting a 2 km radius around the Coquitlam branch to capture local searchers. As demand grew, we expanded the radius to attract a larger audience.
  • Creating ad groups dedicated to specific services like physiotherapy, RMT massage, and acupuncture.
  • Using manual bidding strategies to control costs and maintain a $40 cost per acquisition (CPA).
  • Tracking conversions to identify which campaigns and keywords delivered the best ROI.

The Results

10
increase in non-branded organic searches

Within 10 months, Launch Rehab saw a massive boost in search traffic for non-branded terms like “physiotherapy near me.”

40
new patients in 1 month

Through optimized Google Ads campaigns, we secured over 40 new patient appointments in just one month at a $40 CPA.

1
in Google Map Pack Ranking for "Physiotherapy Coquitlam"

Launch Rehab’s Coquitlam branch moved from not being seen to consistently ranking 1st for key service terms in the area like “Physiotherapy Coquitlam” 

Ready to Drive More Patients to Your Clinic?

If your clinic is struggling to attract new patients or improve online visibility, Analog Digital can help. We specialize in creating high-converting websites, SEO strategies, and paid ad campaigns that deliver measurable results.

Request Your Free Website Audit Today

We’ll assess your current website performance, identify issues, and provide actionable strategies to help you grow your clinic.

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